Key Features in Sales Navigator (and How to Use Them)
That allows them to build deeper, more meaningful relationships. In a new era of selling where putting the buyer first is paramount and virtual interactions are becoming the norm, Sales Navigator equips salespeople to lead with insight, deliver value that differentiates, and build relationships that fuel customer acquisition.
Engage: Connect and converse with prospects within a ready-to-do-business environment while tapping into the full extent of LinkedIn’s messaging and content-sharing capabilities. Understand: Track key developments at target accounts, such as decision makers changing jobs or indicators of buying intent, to act on opportunities as they arise. Target: Quickly identify and learn about people and companies that are a likely fit for your product or service. What Does Sales Navigator Do?Īt its core, Sales Navigator helps sales professionals successfully perform three of the most critical functions involved with their discipline. It features a powerful set of search capabilities, improved visibility into extended networks, and personalized algorithms to help you reach the right decision-maker at the right time. Sales Navigator is the best version of LinkedIn for sales professionals. Sales Navigator is designed to be a centerpiece and fixture for modern B2B sales teams, integrating with other sales technologies (such as CRM) to provide a foundation of trusted, reliable, real-time data. Sales Navigator is a deep sales platform that enables virtual selling by allowing sales professionals to build and maintain relationships with their buyers at scale. 
If you’re looking to gain a clear grasp of exactly what Sales Navigator offers, how it works, how to best maximize its value, and how it enables Buyer First Selling, you’ve come to the right place.
Sales Navigator is LinkedIn’s flagship product for sales teams, enabling reps, managers, and ops leaders to inform their approaches and strategies by taking advantage of the full breadth of LinkedIn’s expansive data, insight, and relationship-building tools.
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